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"CEO in B2B? Reorganize your company to sell to companies" by Oscar Torres

Conferencia | Spanish

The ESADE Alumni Tarragona Club is pleased to invite you to 'CEO in B2B? Overhaul your business to sell to other businesses', a talk by Oscar Torres, director of the Executive Education B2B Management Programme and professor on the ESADE Executive MBA. This talk will take place on Thursday November 28 at 19:00 at the Tarragona Chamber of Commerce. 

Someone said, “Companies are perfectly designed to achieve the results they achieve” so, if we want to improve the business of B2B companies, and the predictability of it, we must rethink the way in which the company are organized. In this conference, we will discover the 5 keys elements that make a B2B company a perfectly oiled organization, which generates business in a predictable way.

 

Óscar Torres

Óscar Torres is the director of the Executive Education B2B Management Programme at ESADE Business School, professor on the Executive MBA at ESADE and the Executive MBA at the Shanghai Advanced Institute of Finance, president of AEMAVE B2B (Spain’s B2B marketing and sales association). He gained his experience in B2B sales at SolidWorks, a company belonging to the Dassault Systèmes corporation where he is now the senior director of Worldwide Partner Development. He is also the founder of the B2B consultancy group JustB2B.

Torres is well versed in the change management involved in overhauling B2B companies to enable them to develop better, more predictable business. 

 

See you there!

For further information: carlos.casamajo@esade.edu